$27

Research competitor launches

belt app run tavily/search-assistant --input '{

"query": "Product Hunt top launches this week SaaS tools"

}'

## Listing Specifications

| Element | Spec | Notes |

|---------|------|-------|

| Product name | — | Keep it short, memorable |

| Tagline | **60 character limit** | No period at end |

| Description | First **260 chars** show in preview | Full description can be longer |

| Gallery images | Up to **8 images** | 1270 x 760 px recommended |

| Topics | **Max 3** | Pick the most specific ones |

| Makers | Tag all team members | They can engage in comments |

| Link | Product URL | Where upvoters go |

## Gallery Images

### The First Image Is Everything

The first gallery image shows in the feed, email digest, and social shares. It IS your first impression.

| Position | Content | Goal |

|----------|---------|------|

| **1 (Hero)** | Product in action, core value visible | Stop the scroll, communicate what it does |

| **2** | Key feature demonstration | Show the "aha moment" |

| **3** | Before/after or problem/solution | Show the transformation |

| **4** | Social proof or metrics | Build credibility |

| **5** | Technical differentiator or integrations | For evaluators |

### Dimensions

- Recommended: **1270 x 760 px** (16:9 ish)

- Minimum: 600px wide

- Supports GIF for animated demos

### Generating Gallery Images

Image 1: Hero product shot

belt app run falai/flux-dev-lora --input '{

"prompt": "modern SaaS product showcase, clean dashboard interface floating above gradient background, UI showing analytics charts and metrics, professional product marketing style, soft shadows, blue and white color scheme, wide format",

"width": 1248,

"height": 832

}'

Image 2: Feature demo

belt app run falai/flux-dev-lora --input '{

"prompt": "product feature showcase, split screen showing drag-and-drop interface on left and generated output on right, clean UI design, modern SaaS aesthetic, subtle grid background, professional marketing",

"width": 1248,

"height": 832

}'

Image 3: Before/after

belt app run infsh/stitch-images --input '{

"images": ["before-state.png", "after-state.png"],

"direction": "horizontal"

}'

Image 4: Social proof / metrics

belt app run falai/flux-dev-lora --input '{

"prompt": "clean infographic style image showing upward growth metrics, large numbers and charts on dark background, professional data visualization, startup metrics dashboard style, modern minimal design",

"width": 1248,

"height": 832

}'

## Tagline

60 characters. No period. Must communicate what the product does AND why someone should care.

### Formulas That Work

Formula
Example

[Action] for [audience]
"AI writing assistant for developers"

[Result] without [pain]
"Beautiful docs without the design skills"

[Tool] that [benefit]
"Analytics that explain themselves"

[Adjective] [category]
"Instant customer feedback surveys"

The [category] for [niche]
"The Figma for data visualization"

### Examples

❌ "The best project management tool ever created" (superlative, 52 chars)

❌ "We help you manage projects better." (vague, has period, 37 chars)

❌ "AI-powered machine learning project management SaaS" (buzzword soup)

✅ "Ship docs in minutes, not days" (31 chars)

✅ "AI turns your data into stories" (32 chars)

✅ "The open-source Calendly alternative" (37 chars)

## Timing

### When to Launch

Factor
Recommendation

Day
**Tuesday, Wednesday, or Thursday** (highest traffic)

Time
**12:01 AM PT** (Pacific Time) — start of the PH day

Avoid
Weekends, holidays, major Apple/Google events

Duration
PH day = midnight PT to midnight PT

### Why 12:01 AM PT

- Maximum time in the running for daily top spot

- Accumulate upvotes throughout the full day

- Morning email digest (US time) includes your product

- Allows engagement across all US time zones

## Maker Comment

Post within **5 minutes** of going live. This is your pitch.

### Structure

Hey Product Hunt! 👋

[1 sentence: what it is]

[2-3 sentences: why you built it / the problem you noticed]

[1-2 sentences: how it works / key differentiator]

[1 sentence: what's next / what you're looking for]

Would love to hear your thoughts — happy to answer any questions!

### Example

Hey Product Hunt!

DataFlow turns raw SQL queries into visual dashboards in seconds.

As a data engineer, I was frustrated spending more time formatting

reports than actually analyzing data. Every BI tool I tried required

a PhD in their configuration. So I built DataFlow — paste your SQL,

get a dashboard.

It auto-detects chart types, handles large datasets, and exports

to PDF/PNG with one click.

We're offering 50% off the first year for PH users. Would love

your feedback — what reporting pain points do you have?

## Launch Day Playbook

### Before Launch (1-2 weeks)

-  Gallery images finalized (5 recommended)

-  Tagline tested with 5+ people (do they understand what it does?)

-  Maker comment drafted and proofread

-  Landing page with PH badge ready

-  Early supporter list ready (people who want to check it out)

-  Social media announcement posts drafted

### Launch Day Timeline

Time (PT)
Action

12:01 AM
Product goes live, post maker comment immediately

12:15 AM
Share on personal social media

6:00 AM
First engagement check — reply to all comments

9:00 AM
Share in relevant communities (naturally, not spammy)

12:00 PM
Mid-day check — reply to all new comments

3:00 PM
Share any early traction or interesting feedback

6:00 PM
Evening engagement — reply to remaining comments

11:59 PM
Day ends — results are final

### Engagement Rules

- **Reply to every comment** — makers who engage get more visibility

- **Ask questions back** — creates conversation threads

- **Be genuine** — don't use canned responses

- **Never ask for upvotes** — against PH terms of service

- **Share the link naturally** — "Check it out at [url]" not "Please upvote"

## Research for Preparation

Study similar product launches

belt app run tavily/search-assistant --input '{

"query": "Product Hunt top launches analytics tools best practices"

}'

Competitive landscape

belt app run exa/search --input '{

"query": "Product Hunt analytics dashboard tools launched 2024 2025"

}'

Community sentiment

belt app run tavily/search-assistant --input '{

"query": "Product Hunt launch tips what works 2024 maker advice"

}'

## Post-Launch

When
Action

Day 1-3
Reply to all remaining comments, thank supporters

Week 1
Publish a "lessons learned" blog post / Twitter thread

Week 2
Follow up with interested users from comments

Month 1
Check if you're eligible for "Product of the Week/Month"

## Common Mistakes

Mistake
Problem
Fix

Launching on Friday/weekend
Low traffic, wasted launch
Tue-Thu only

Launching at noon
Half the day already gone
12:01 AM PT

No maker comment
Looks abandoned
Post within 5 minutes

Asking for upvotes
Against TOS, can get flagged
Share naturally, let product speak

Generic gallery images
Doesn't show the product
Show real UI, real features

Not replying to comments
Low engagement signal
Reply to every single comment

Too many topics
Dilutes discoverability
Max 3, pick the most specific

Tagline with buzzwords
Nobody knows what you do
Clear, specific, benefit-focused

## Related Skills

npx skills add inference-sh/skills@ai-image-generation

npx skills add inference-sh/skills@web-search

npx skills add inference-sh/skills@prompt-engineering