design-brief

Create a design brief through an interactive interview, codebase exploration, and experience design decisions. Saved as a markdown file in the project. Use…

INSTALLATION
npx skills add https://github.com/julianoczkowski/designer-skills --skill design-brief
Run in your project or agent environment. Adjust flags if your CLI version differs.

SKILL.md

This skill creates a design brief through structured conversation. You may skip steps if they are not necessary.

Example prompts

  • "Write a brief for the onboarding flow"
  • "I need to plan a settings page before I start building"
  • "Help me define the direction for a marketing landing page"
  • "Brief this: a dashboard that shows project health metrics"

Process

  • Ask the user for a detailed description of what they want to build, who it is for, and any constraints or ideas they already have.

-

Explore the existing codebase to understand the current state. Scan for each of the following specifically:

  • CSS variables / tokens: files named tokens.css, variables.css, theme.css, or :root declarations with custom properties
  • Tailwind config: tailwind.config.js or tailwind.config.ts, check theme.extend for custom values
  • UI framework themes: Material UI createTheme, Chakra extendTheme, shadcn globals.css and components.json
  • Component directories: components/, ui/, shared/, or any folder containing reusable UI pieces
  • Storybook: .storybook/ directory or *.stories.* files indicating a documented component library
  • Design token files: JSON token files (Style Dictionary format, Figma token exports)
  • Package.json UI dependencies: tailwindcss, @mui/material, @chakra-ui/react, @radix-ui, lucide-react, framer-motion, etc.
  • Font loading: Google Fonts links in HTML, @font-face declarations, font imports in CSS/config
  • Existing pages/layouts: route files, layout components, page templates that show established patterns
  • If components exist, treat them as the starting vocabulary. The brief should extend, not replace.

-

Interview the user relentlessly about every aspect of the design until you reach a shared understanding. Walk down each branch of the design tree, resolving dependencies between decisions one by one. For each question, provide your recommended answer.

Cover at minimum:

  • Who is the primary user their JTBD and what are they trying to accomplish?
  • What does success look like for this interface?
  • What is the emotional tone? (calm, urgent, playful, authoritative, warm, clinical)
  • What existing products, sites, or styles should this feel like? What should it NOT feel like?
  • What are the hard constraints? (devices, accessibility requirements, performance budgets, brand guidelines)
  • What content will this interface contain? What is placeholder vs. real?

-

Once you have a complete understanding, write the brief using the template below.

File Output

Save the brief to .design/<feature-slug>/DESIGN_BRIEF.md where <feature-slug> is a short, lowercase, hyphenated name derived from the feature or page being designed (e.g., onboarding-flow, settings-page, project-dashboard).

This folder structure ensures that running the design flow multiple times for different features does not overwrite previous work. All subsequent skills (information-architecture, design-tokens, brief-to-tasks, design-review) will read from and write to this same subfolder.

Example:

.design/

├── onboarding-flow/

│   └── DESIGN_BRIEF.md

└── settings-page/

    └── DESIGN_BRIEF.md

Brief Template

# Design Brief: [Feature/Page Name]

## Problem

What problem is the user facing, described from their perspective. Not technical. Not business metrics. The human friction.

## Solution

What this interface does to solve that problem, described as an experience, not a feature list.

## Experience Principles

Three principles maximum that guide every design decision. Each principle should resolve a tension.

Example: "Progressive disclosure over upfront complexity" or "Confidence over speed."

1. [Principle] -- [What this means in practice]

2. [Principle] -- [What this means in practice]

3. [Principle] -- [What this means in practice]

## Aesthetic Direction

- **Philosophy**: [Named philosophy or described vibe. See /frontend-design skill for reference.]

- **Tone**: [Emotional register]

- **Reference points**: [Existing products, sites, or styles this should feel like]

- **Anti-references**: [What this should NOT feel like]

## Existing Patterns

Components, tokens, and conventions already in the codebase that this design must respect or extend.

- Typography: [what is currently used]

- Colors: [current palette/variables]

- Spacing: [current scale]

- Components: [existing components that will be reused or extended]

## Component Inventory

A list of the UI components this feature requires. For each, note whether it exists already, needs modification, or is new.

| Component | Status                | Notes    |

| --------- | --------------------- | -------- |

| [name]    | Exists / Modify / New | [detail] |

## Key Interactions

The critical interaction patterns. Describe what the user does and what the interface does in response. Focus on state changes, transitions, and feedback.

## Responsive Behavior

How the layout adapts across breakpoints. Note any components that change behavior (not just size) on mobile.

## Accessibility Requirements

Minimum requirements for this interface. Include contrast ratios, keyboard navigation, screen reader considerations, and focus management.

## Out of Scope

Things this brief explicitly does not cover. Be specific. This prevents scope creep during build.
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