landing-page

Generate a complete, deployable landing page from a brief. Produces a single self-contained HTML file with Tailwind CSS (via CDN), responsive design, dark…

INSTALLATION
npx skills add https://github.com/jezweb/claude-skills --skill landing-page
Run in your project or agent environment. Adjust flags if your CLI version differs.

SKILL.md

Landing Page Generator

Generate a complete, deployable landing page as a single HTML file. No build step, no dependencies — open it in a browser or deploy anywhere.

Workflow

1. Gather the Brief

Ask the user for:

Field

Required

Example

Business/product name

Yes

"Acme Plumbing"

Value proposition

Yes

"24/7 emergency plumbing across Newcastle"

Target audience

Yes

"Homeowners in the Hunter Valley"

Primary CTA

Yes

"Call Now" / "Get a Quote" / "Sign Up"

Secondary CTA

No

"Learn More" / "View Pricing"

Brand colours

No

Primary: #1E40AF, accent: #F59E0B

Logo URL or text

No

URL to logo image, or just use business name

Phone / email

No

For contact section

Sections wanted

No

Default: hero, features, testimonials, FAQ, footer

If no brand colours provided, suggest using the color-palette skill to generate them, or use a sensible default (slate/blue).

2. Generate the HTML

Produce a single HTML file with:

<!DOCTYPE html>

<html lang="en" class="scroll-smooth">

<head>

  <!-- Meta, OG tags, favicon -->

  <script src="https://cdn.tailwindcss.com"></script>

  <script>tailwind config with custom colours</script>

</head>

<body>

  <!-- Nav -->

  <!-- Hero -->

  <!-- Features -->

  <!-- Social Proof -->

  <!-- Pricing (optional) -->

  <!-- FAQ -->

  <!-- Footer -->

  <!-- Dark mode toggle script -->

</body>

</html>

3. Section Patterns

#### Navigation

  • Sticky top nav with logo/name + anchor links to sections
  • Mobile hamburger menu (CSS-only or minimal JS)
  • CTA button in nav (right-aligned)

#### Hero

  • Full-width, above the fold
  • Headline (h1) — the value proposition, not the business name
  • Subheadline — supporting detail, 1-2 sentences
  • Primary CTA button (large, contrasting colour)
  • Optional: hero image placeholder or gradient background
  • Pattern: text-left on desktop (60/40 split with image), centred on mobile

#### Features / Services

  • 3-6 items in a responsive grid (1 col mobile, 2-3 cols desktop)
  • Each: icon placeholder + heading + short description
  • Use semantic headings (h2 for section, h3 for items)

#### Social Proof / Testimonials

  • 2-3 testimonial cards with quote, name, role/company
  • Star rating if applicable
  • Alternative: logo bar of client/partner logos

#### Pricing (optional)

  • 2-3 tier cards (basic/pro/enterprise pattern)
  • Highlighted "recommended" tier
  • Feature comparison list per tier
  • CTA button per tier

#### FAQ

  • Accordion pattern (details/summary — no JS needed)
  • 4-6 common questions
  • Schema.org FAQPage markup for SEO

#### Footer

  • Business name, contact info, social links
  • Legal links (privacy, terms) as placeholders
  • Copyright year (use JS for auto-update)

4. Technical Requirements

Responsive: Mobile-first with three breakpoints

Default: mobile (< 640px)

sm: 640px+ (tablet)

lg: 1024px+ (desktop)

Dark mode: Three-state toggle (light/dark/system)

  • CSS custom properties for colours
  • .dark class on <html> — no CSS media query
  • Small JS snippet for toggle + localStorage persistence

Accessibility:

  • Proper heading hierarchy (h1 → h2 → h3, no skips)
  • Alt text placeholders on all images
  • Focus-visible styles on interactive elements
  • Sufficient colour contrast (4.5:1 minimum)
  • Skip-to-content link

SEO:

  • Semantic HTML5 elements (header, main, section, footer)
  • OG meta tags (title, description, image, url)
  • Twitter card meta tags
  • Canonical URL
  • JSON-LD for LocalBusiness if it's a local business (reference seo-local-business skill)

Performance:

  • No JS required for core content rendering
  • Lazy-load images (loading="lazy")
  • System font stack (no external font requests)
  • Single file — no external CSS/JS beyond Tailwind CDN

5. Colour Application

If user provides brand colours, configure Tailwind inline:

<script>

tailwind.config = {

  darkMode: 'class',

  theme: {

    extend: {

      colors: {

        primary: { DEFAULT: '#1E40AF', light: '#3B82F6', dark: '#1E3A8A' },

        accent: { DEFAULT: '#F59E0B', light: '#FBBF24', dark: '#D97706' },

      }

    }

  }

}

</script>

If no colours provided, use Tailwind's built-in palette (slate for neutrals, blue for primary).

6. Output

Write the file to the user's specified location, or default to ./index.html.

After generating:

  • Tell the user how to preview: open index.html (macOS) or python3 -m http.server for a local server
  • Suggest deployment options: drag to Cloudflare Pages, Netlify drop, or wrangler deploy for Workers
  • List placeholder content that needs replacing (images, testimonials, phone numbers)

Quality Rules

  • No placeholder lorem ipsum — generate realistic placeholder text based on the business type
  • No broken layouts — test the responsive grid mentally: 1 col → 2 col → 3 col
  • No inline styles — use Tailwind classes exclusively
  • Real interactions — smooth scroll to sections, working accordion, working dark mode toggle
  • Accessible by default — don't sacrifice accessibility for aesthetics
  • Australian conventions — if the business is Australian, use +61 phone format, Australian spelling, ABN placeholder

Variations

Request

Approach

"Coming soon page"

Hero only + email signup form + countdown timer

"Product launch"

Hero + features + pricing + CTA-heavy

"Portfolio"

Hero + project grid + about + contact

"Event page"

Hero + schedule + speakers + venue + register CTA

"App download"

Hero + features + screenshots + app store badges

Adapt the section selection to match the page purpose. Not every page needs pricing or FAQ.

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